My name is Jadon, and I’m the man behind Florida Man Made.

I was born and raised in Florida, which meant most of my life has been spent outside. Fishing, exploring, and chasing water any chance I get. What started as pond hopping with friends eventually turned into chasing redfish across the flats—and I’ve been hooked ever since.

Florida Man Made started when I realized that the world of graphic design can be tough for many anglers and outdoor brands to navigate. What began as messing around making logos for my own pond-hopping days slowly turned into working with some of the best companies in the outdoor space.

From the beginning, the goal has been simple: make quality design accessible to outdoor companies of all sizes in a way that’s straightforward, affordable, and easy to work with.

Most client discovery calls quickly turn into long conversations about fishing, the outdoors, and the places that inspire what we do. Those shared passions are what make the work authentic—and what Florida Man Made is really built on.

Whether it’s a sticker on a buddy’s cooler or full branding for a growing company, there’s nothing better than seeing something we created out in the wild where it belongs. And every now and then, running into someone at the boat ramp or the local brewery and hearing how the work made an impact.

Florida raised me—and Florida Man Made is built from it.